Jul 03 2009
Can a website transform a practice?
Having a website has become one of the mandatory aspects to run a business irrespective of the nature of the business. In the medical field website could do wonders in transforming the business to great success.
A website acts as a medium of communication between the physician and the patients. It could also be used to fix an appointment with the physician or reschedule an appointment which is already fixed etc. This would avoid the patients from missing the appointments as well as fix a convenient time so that they would cause any revenue loss for the physician.
The website need to be built in such a way that all the fees structure for each consultation along with the lab tests that are taken for the treatment are mentioned clearly. It could also contain details about the payment modes that are accepted in the clinic and procedures to pay off their bills so that the patient will remain informed and would arrange his or her finance well in advance.
Using the recent technology of web conferencing the physician could provide an appointment to a patient and through the website he could treat him for his ailment and charge for the consultation through the website itself. This acts a convenient method for treating very aged patients.
In the website you could post articles on precautions that are to be taken for some contagious disease and the first aid that have to be given in case of emergencies like floods, fire accidents etc. This would useful to create awareness among human community.
You could include other contact details like address, phone and fax numbers, e-mails etc along with a clear route to reach the clinic from major places of the city. This would help the patients to easily locate your clinic without wasting time in searching for it.
For regular patients an option to have an account to access their medical history through the website could be arranged. This would help the patients to review their lab test results as well as get a duplicate copy prescription if they happen to lose it.
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